{"id":48301,"date":"2021-11-02T14:26:15","date_gmt":"2021-11-02T13:26:15","guid":{"rendered":"https:\/\/diyandgarden.com\/?p=48301"},"modified":"2021-11-14T19:33:33","modified_gmt":"2021-11-14T18:33:33","slug":"orsolini-in-tour-per-lanniversario","status":"publish","type":"post","link":"https:\/\/ten.giudansky.net\/new\/distribuzione\/orsolini-in-tour-per-lanniversario\/","title":{"rendered":"Orsolini in Tour per l&#8217;anniversario"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Il Tour organizzato nei 26 punti vendita Orsolini di Lazio, Umbria, Toscana e Abruzzo per celebrare il traguardo dei 141 anni dell\u2019azienda e l&#8217;annuncio di 6 nuove aperture entro l&#8217;anno.<\/h2>\n\n\n\n<p>Per l&#8217;occasione, oltre al tour, anche una <strong>doppia campagna promozionale<\/strong> dedicata <a href=\"https:\/\/diyandgarden.com\/distribuzione\/orsolini-amedeo-spa-evoluzione-vincente-in-progress\/\" >ai clienti professional e agli utenti privati<\/a> per <strong>festeggiare il compleanno numero 141<\/strong> dell&#8217;azienda specializzata nella vendita di di materiali edili, finiture e soluzioni per l\u2019interior design.<\/p>\n\n\n\n<p>L<strong>\u2019Anniversario Tour<\/strong>, partito il <strong>27 settembre, con termine il 4 novembre<\/strong>, ha visto protagonisti tutti i punti vendita Orsolini di Lazio, Umbria, Toscana e Abruzzo e <strong>oltre 3mila clienti tra architetti, imprese e idraulici<\/strong> intervenuti nelle diverse \u201ctappe\u201d.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignleft size-full is-resized\"><img data-dominant-color=\"a9a493\" data-has-transparency=\"false\" style=\"--dominant-color: #a9a493;\" decoding=\"async\" data-attachment-id=\"48311\" data-permalink=\"https:\/\/ten.giudansky.net\/new\/distribuzione\/orsolini-in-tour-per-lanniversario\/attachment\/marco-verando-zappi\/\" data-orig-file=\"https:\/\/ten.giudansky.net\/new\/wp-content\/uploads\/2021\/11\/Marco-Verando-Zappi.webp\" data-orig-size=\"600,400\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Marco-Verando-Zappi\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/ten.giudansky.net\/new\/wp-content\/uploads\/2021\/11\/Marco-Verando-Zappi-800x800.jpg\" data-large-file=\"https:\/\/ten.giudansky.net\/new\/wp-content\/uploads\/2021\/11\/Marco-Verando-Zappi-1280x1024.jpg\" loading=\"lazy\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" src=\"https:\/\/diyandgarden.com\/wp-content\/uploads\/2021\/11\/Marco-Verando-Zappi.jpg\" alt=\"\" class=\"wp-image-48311 not-transparent\" width=\"317\" height=\"211\"\/><\/figure><\/div>\n\n\n\n<p>Tra gli appuntamenti conviviali, street food e giochi a premi con in palio un buono acquisto di 500 euro, non sono mancati <strong>momenti riservati a progettisti e architetti<\/strong>, per i quali <a href=\"https:\/\/www.orsolini.it\/\" >Orsolini <\/a>ha organizzato numerosi <strong>eventi serali tra feng shui, cibo etnico e divertenti caccie al tesoro fotografiche.<\/strong> Un vero e proprio clima di festa in cui non \u00e8 mancato il <strong>sostegno di numerose aziende partner<\/strong> come Fischer, Hikoki, Metabo, Industrial Starter, Mapei, Fassa Bortolo, Gyproc, rothenberger, Beretta, Samsung, Vaillant da sempre al fianco di Orsolini nel suo percorso di crescita e affermazione.<\/p>\n\n\n\n<p>&#8220;Il Covid-19 ci ha dato l\u2019impulso per realizzare campagne di marketing creative e innovative sfruttando le potenzialit\u00e0 dei canali digitali, grazie ai quali riusciamo a comunicare in modo ancora pi\u00f9 efficace e ad avere un rapporto ancora pi\u00f9 diretto con i nostri clienti. <strong>Il ritorno agli eventi in presenza si \u00e8 per\u00f2 dimostrato un\u2019opportunit\u00e0 unica per dimostrare la nostra vicinanza alla clientela<\/strong> e proprio per questo abbiamo voluto festeggiare l\u2019anniversario dei 141 anni non tanto con un unico grande evento aperto a centinaia di persone ma con un <strong>evento pi\u00f9 capillare, che avvicinasse ogni punto vendita Orsolini al proprio territorio<\/strong>, ed ecco nata l\u2019idea di un tour itinerante in 26 diverse tappe\u00bb racconta <strong>Marco Verando Zappi, Responsabile Marketing Orsolini spa.<\/strong><\/p>\n\n\n\n<p>Il tour \u00e8 stato affiancato da<strong> un\u2019importante campagna pubblicitaria &#8220;Doppio Regalo per il nostro Anniversario&#8221; in onda per tutto il mese di ottobre sulle reti Rai e Mediaset <\/strong>e pubblicata sulle principali testate di settore.<\/p>\n\n\n\n<p>Per gli <strong>utenti privati la campagna ha previsto un doppio sconto, quello del 50% e uno sconto in fattura immediato<\/strong>, per l\u2019acquisto di bagni, pavimenti porte e finestre, mentre <strong>i clienti professional <\/strong>che si sono registrati sul sito dell\u2019azienda, oltre a diverse offerte dedicate, <strong>hanno ricevuto in omaggio un paio di scarpe antinfortunistiche<\/strong>, per un totale di 2mila paia di scarpe regalate.<\/p>\n\n\n\n<p>&#8220;Un&#8217;iniziativa che corona un 2021 ricco di soddisfazioni e in continua crescita che vedr\u00e0 <strong>entro la fine dell\u2019anno l\u2019apertura di 6 nuovi showroom, 3 in Lazio (Sutri, Cerveteri, Civitavecchia), 2 in <a title=\"Il mercato DIY in Lombardia\" class=\"aalmanual\" target=\"_blank\"   href=\"https:\/\/diyandgarden.com\/tag\/lombardia\/\">Lombardia<\/a> (Sesto San Giovanni e Brescia) e 1 in Umbria a Orvieto<\/strong>&#8221; conclude Marco Zappi.<\/p>\n\n\n\n<div class=\"wp-block-jetpack-tiled-gallery aligncenter is-style-rectangular\"><div class=\"tiled-gallery__gallery\"><div class=\"tiled-gallery__row\"><div class=\"tiled-gallery__col\" style=\"flex-basis:48.31830%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" data-attachment-id=\"48305\" data-permalink=\"https:\/\/ten.giudansky.net\/new\/distribuzione\/orsolini-in-tour-per-lanniversario\/attachment\/anniversario-tour-orsolini-2\/\" data-orig-file=\"https:\/\/ten.giudansky.net\/new\/wp-content\/uploads\/2021\/11\/Anniversario-Tour-Orsolini-2.webp\" data-orig-size=\"900,600\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;7.1&quot;,&quot;credit&quot;:&quot;Cosimo Trimboli&quot;,&quot;camera&quot;:&quot;Canon EOS 5D Mark III&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1633005017&quot;,&quot;copyright&quot;:&quot;Cosimo 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