{"id":49581,"date":"2022-01-13T21:28:48","date_gmt":"2022-01-13T20:28:48","guid":{"rendered":"https:\/\/diyandgarden.com\/?p=49581"},"modified":"2022-02-25T13:13:12","modified_gmt":"2022-02-25T12:13:12","slug":"nasce-pronto-home-passione-casa","status":"publish","type":"post","link":"https:\/\/ten.giudansky.net\/new\/distribuzione\/nasce-pronto-home-passione-casa\/","title":{"rendered":"Nasce Pronto Home &#8220;Passione Casa&#8221;. Le prime foto"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Aggiornamento: E&#8217; stato inaugurato lo scorso 5 febbraio il nuovo negozio di Raffaele Spa a Maida. Nella gallery qui sotto le prime foto.<\/h2>\n\n\n\n<p>Si nota la <strong>struttura espositiva molto snella e leggera<\/strong> che mette in gran risalto i prodotti. Anche l&#8217;ambientazione ha scelto colori neutri proprio per <strong>esaltare al massimo l&#8217;offerta commerciale<\/strong>.<\/p>\n\n\n\n<p>Si tratta di <strong>Pronto Home Passione <a title=\"Notizie sul settore casa del DIY and Garden\" class=\"aalmanual\" target=\"_blank\"   href=\"https:\/\/diyandgarden.com\/tag\/casa\/\">Casa<\/a> il nuovo brand dedicato all\u2019arredamento, il complemento e l\u2019oggettistica<\/strong> per la casa. L\u2019offerta, composta scegliendo tra marchi, come ad esempio Bizzotto, Enzo De Gasperi e Mauro Ferretti, \u00e8 composta cercando di dare un prodotto con un contenuto estetico di livello, con un buon rapporto qualit\u00e0\/prezzo.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignleft size-full is-resized\"><img data-dominant-color=\"837679\" data-has-transparency=\"false\" style=\"--dominant-color: #837679;\" decoding=\"async\" data-attachment-id=\"49583\" data-permalink=\"https:\/\/ten.giudansky.net\/new\/distribuzione\/nasce-pronto-home-passione-casa\/attachment\/pronto-home\/\" data-orig-file=\"https:\/\/ten.giudansky.net\/new\/wp-content\/uploads\/2022\/01\/pronto-home.webp\" data-orig-size=\"799,1000\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"pronto-home\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/ten.giudansky.net\/new\/wp-content\/uploads\/2022\/01\/pronto-home-800x800.jpg\" data-large-file=\"https:\/\/ten.giudansky.net\/new\/wp-content\/uploads\/2022\/01\/pronto-home-1280x1024.jpg\" loading=\"lazy\" sizes=\"auto, (max-width: 799px) 100vw, 799px\" src=\"https:\/\/diyandgarden.com\/wp-content\/uploads\/2022\/01\/pronto-home.jpg\" alt=\"\" class=\"wp-image-49583 not-transparent\" width=\"328\" height=\"411\"\/><\/figure><\/div>\n\n\n\n<p>Pronto Home, <strong>conta una superficie espositiva di 1.500 mq, uno staff qualificato composto da 10 persone, e un\u2019offerta di 2.000 referenze<\/strong> che, entro l\u2019anno, dovrebbe andare anche <strong>on line con un e-commerce dedicato<\/strong>.<\/p>\n\n\n\n<p>La <strong>sede \u00e8 quella di Maida<\/strong>, quartier generale dell\u2019universo Raffaele Spa, con un\u2019area commerciale di ben 20 mila mq complessivi che, dal 2009, \u00e8 sede dell\u2019ammiraglia di <a href=\"https:\/\/prontohobbybrico.com\/\" >Pronto Hobby<\/a><strong>, con oltre 6.000 mq<\/strong> dedicati al brico e alla manutenzione della casa.<\/p>\n\n\n\n<p>Non solo, dal 2020 la famiglia Raffaele ha dato vita anche ad un altro brand, <a href=\"https:\/\/www.raffaelespa.com\/habitami\/\" >Habitami,<\/a><strong> dedicato alla costruzione e alla ristrutturazione della casa<\/strong>, comprensivo di due differenti proposte: il<strong> Centro Imprese (1.500 mq)<\/strong> declinato per i professionisti con l\u2019Academy &#8211; spazio dedicato alla formazione &#8211; ed ha sede a Maida e lo <strong>Show Room di Lamezia Terme <\/strong>che a breve si sposter\u00e0, rimodernato e rivisitato e <strong>ampliato a 2.500 mq<\/strong>, anch\u2019esso nel polo di Maida, a completamento dell\u2019offerta e che conter\u00e0 anche <strong>un\u2019area dedicata all\u2019outdoor<\/strong>, di grande impatto estetico.<\/p>\n\n\n\n<p>\u201cCon la nascita di questa nuova insegna, il polo di Maida, offre un\u2019offerta completa di soluzioni e proposte per la casa, dalle fondamenta fino agli arredi &#8211; <strong>spiega Giuseppe Minardi, direttore commerciale e sviluppo<\/strong> <strong>del Gruppo Raffaele Spa<\/strong> -. In Calabria questo sar\u00e0 l\u2019unico centro con un\u2019offerta cos\u00ec completa e diversificata disposta su 11.500 mq totali di superficie espositiva cui si aggiungono <strong>i 3.500 mq di magazzino<\/strong>\u201d.<\/p>\n\n\n\n<p>L\u2019offerta di Pronto Home Passione Casa <strong>non andr\u00e0 in sovrapposizione con quella parzialmente in assortimento a Pronto Hobby<\/strong>: \u201c Pronto Home si posizioner\u00e0 su un livello di prodotto <strong>medio e medio-alto <\/strong>riferendosi ad un target diverso \u2013 conclude Giuseppe Minardi &#8211; mentre l\u2019offerta di Pronto Hobby continuer\u00e0 ad avere nel prezzo la sua leva principale.\u201d<\/p>\n\n\n\n<div class=\"wp-block-jetpack-tiled-gallery aligncenter is-style-rectangular\"><div class=\"tiled-gallery__gallery\"><div class=\"tiled-gallery__row\"><div class=\"tiled-gallery__col\" style=\"flex-basis:66.78744%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" data-attachment-id=\"50179\" 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data-permalink=\"https:\/\/ten.giudansky.net\/new\/distribuzione\/nasce-pronto-home-passione-casa\/attachment\/pronto-home4-jeg_\/\" data-orig-file=\"https:\/\/ten.giudansky.net\/new\/wp-content\/uploads\/2022\/02\/pronto-home4.jeg_.webp\" data-orig-size=\"900,600\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"Pronto Home &amp;#8220;Passione Casa&amp;#8221;\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;Pronto Home &amp;#8220;Passione Casa&amp;#8221;&lt;\/p&gt;\n\" 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